Quality Tourism Services
Vakinn's primary objective has consistently been to enhance quality, safety, and environmental consciousness within Icelandic tourism, while also fostering a culture of social responsibility among tourism enterprises. This focus aligns closely with the principles of sustainable tourism, which are deemed paramount in the industry.
Quality and Environmental Criteria
The criteria of Vakinn provide guidance and include various tools that can be used to improve business practices. In developing criteria for specific types of activities, the process was guided by ISO standards for adventure tourism as well as criteria from the Adventure Travel Trade Association (ATTA). Additionally, the criteria were guided by the Global Sustainable Tourism Council (GSTC) standards for sustainable tourism. Vakinn also serves as a tool for advancing sustainability, partly through a checklist accompanying the criteria, titled On the way to Sustainable Tourism.
General quality criteria and activity specific criteria
The certification for tourism services other than accommodation is based on the following:
- General quality criteria applicable to all tourism providers.
- Specific quality criteria for each activity. A total of 30 sets of criteria exist, including criteria for guided walks in populated areas, criteria for riding tours and horse rentals, criteria for snowmobile tours and criteria for restaurants and cafés, to name a few.
Sustainability is a crucial matter for Icelandic tourism. Implementing a quality and environmental certification can result in a competitive advantage in terms of sustainability.
Certified companies are audited once a year.
Stand Out with Quality and Sustainability Certification
In today’s competitive tourism market, success depends not only on effective marketing but also on delivering exceptional guest experiences. With social media platforms and review sites like TripAdvisor, Facebook, and Twitter influencing travel decisions, the opinions of past visitors matter more than ever.
Quality and sustainability play a crucial role in shaping the reputation of Icelandic tourism. Certification through Vakinn is a powerful tool for ensuring your business meets the highest standards, enhancing customer trust and satisfaction.
Certified businesses gain a competitive advantage, build stronger reputations, and demonstrate their commitment to responsible tourism. Take the step toward certification today and position your business as a leader in quality and sustainability."
This version maintains the core message while making it more engaging and actionable.
+ 354 535 5500
vakinn@vakinn.is
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